Land Rover Logó. 1968 1978 in 1968 the brand switches color palette of the logo to black and silver and removes all the extra lettering from it. The land rover logo from 1948 was a reflection of the brand s car universality reliability and functionality.
In 1990 the company celebrated 20 years of range rover production and the defender was soon. While the green color in the land rover logo symbolizes the growth freshness and environmental manufacturing of the company the silver color signifies its excellence purity and charm. Land rover logo evolution.
When land rover was founded the original logo was a dark gray oval logo with a silver border and text the silver zig zag line through the words land rover was more pronounced originally and the words solihull warwickshire and england appear in opposite corners to signify the land rover headquarters.
The new logo had to be associated with an ecological compatibility. 1968 1978 in 1968 the brand switches color palette of the logo to black and silver and removes all the extra lettering from it. Its gold color was replaced by the silver one. When land rover was founded the original logo was a dark gray oval logo with a silver border and text the silver zig zag line through the words land rover was more pronounced originally and the words solihull warwickshire and england appear in opposite corners to signify the land rover headquarters.
